Go from a hidden gem to headline by exhibiting at MKTE 2025
Imagine this: You’re at a bustling travel expo in Nairobi. A buyer from The Americas strolls by your booth. They’re curious—not about a product, but an experience. They’ve heard whispers about your bush lodge nestled along the Mara River. So, you start talking about your eco-cottages, the sunrise game drives, your community-led conservation program.
Within minutes, it’s no longer a pitch. It’s a story. One that resonates.
By the end of your conversation, you’ve moved from “just another exhibitor” to a must-visit destination. A week later, they’re adding your property to a custom itinerary for high-end European clients.
This? This is what MKTE 2025 is all about.
Welcome to the Magical Kenya Travel Expo (MKTE) — Africa’s leading B2B tourism trade show, where you don’t just show up… you Connect, Collaborate, convert and Grow
And if you’ve ever thought, “What can one booth do for a place like mine?”
Let us show you: everything.
Why Exhibit at MKTE 2025?
Because visibility is currency. Because Africa is rising. Because no email thread or Zoom call compares to what happens face-to-face in a room full of opportunity.
This year’s edition introduces an exciting new dimension with the Africa Tourism Investment Forum (ATIF) that is taking place alongside MKTE. ATIF seminar will begin from Thursday, 2nd to Friday, 3rd October that will drive conversations, policies and partnerships’ that drive intra-Africa Tourism Trade that will build of enhanced culture, diversity, investment and continued sustainability.
ATIF will bring together high-level stakeholders from across the continent’s tourism and investment ecosystem, including: Tourism Ministers from all 54 African nations, Africa Tourism Board, AfCFTA, AfDB, World Bank, Deloitte, AHIF, Afreximbank and Kenya’s Ministry of Tourism and Ministry of Trade, various Tourism Boards and many more
Exhibiting at MKTE means:
- Connecting directly with over 200+ carefully vetted international buyers from 40+ markets in Africa, Americas, Europe, Asia/Middle Eastern, Australian
- Showcasing your brand to other 400+ exhibitors, 6,500+ tourism professionals, media and investors
- Unlocking B2B meetings powered by a smart matchmaking platform, ensuring high-value, pre-scheduled meetings, familiarization (FAM) trips across Kenya to experience the REAL DEAL firsthand and press features that put your brand on the map
- Being part of the official MKTE story through our digital campaigns, catalogues, and post-event coverage
- And let’s not forget: the partnerships forged over coffee or lunch, the networking events, the big ideas sparked between booths.
What kind of brands exhibit?
If you touch travel, hospitality, culture, adventure or innovation, you belong here.
In 2024, brands like Kenya Airways, Jambojet, Kenya Utalii College, Kenya Airports Authority, Tourism Fund (TF), Tourism Regulatory Authority(TRA), Tour Operators Society of Kenya (TOSK),Kenya Wildlife Services (KWS), The National Museum, Bomas of Kenya; showed us what presence looks like.
MKTE isn’t just about destinations. It’s about services. Products. Experiences. It’s about you!
Don’t Miss the Deadline
Exhibitor registration closes August 31. And trust us, the booths go fast.
So, if your brand deserves the spotlight at Africa’s most dynamic tourism event, there’s only one thing to do:
See You in Nairobi;
This October, 1st to 3rd October (Wednesday to Friday,) 2025, all roads lead to Uhuru Gardens, Nairobi.
Let’s build connections. Let’s celebrate African excellence. Let’s unlock the future of tourism—together.
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